Hello
Not sure where to start with your marketing strategy? Is your content missing the mark?
I can help.
I’m Kat Hounsell, digital marketing consultant and the face behind Small goes Big. I’m a firm believer in ‘people buy from people’. Yes, even in the wonderful world of B2B.
If you have amazing products and services but need some help getting others to be as passionate about them as you are, I’m here to help.
Using my background in marketing, research and customer experience, I inject the human element into your marketing and engage your customers in conversations that build valuable relationships.
By diving into your brand and learning about your customers I’ll craft marketing strategies, messaging and content that connects with your audience.
Helping you to get and keep those all-important clients.
Why tech-led businesses?
I’m a self-confessed non-techie fan of shiny tech. I’m a cheerleader for things that make life easier, get things done quicker or automate dull admin processes. My goal is to help your target audience to love, or at least appreciate, what you do.
I’m also keen to put my background and 15 years experience at tech-lead businesses to good use by championing strong branding, strategy and marketing.
Digital marketing can help you connect with the people who are looking for your solution, plus it’s cost-effective, and who doesn’t love that?
Dedicated senior resource
It’s tough running a business. You have so many priorities but limited time and resources to get through the ever-growing to-do list. And, marketing can sometimes slip down that list
I can step in to be your senior marketing resource, either as a fractional marketing director, supporting the strategy, day-to-day marketing activities or tackling specific projects.
I’ve run sales & marketing teams as well as headed up marketing at a SaaS business as the sole marketing resource.
I’ll use my experience to deliver the right digital marketing solutions tailored to you – you won’t get palmed off to a junior.
The right marketing strategy, with a pinch of creativity, will allow you to punch above your weight. I’ll help you to find and amplify your voice with engaging content, which will showcase your expertise, and have potential clients coming to you.
If this sounds like what you need, let’s chat!
Let's talk
If you think I can help, I’d love to chat. Just fill in the form or email me, whichever you prefer.