Marketing strategy, audit & reviews

Develop a clear strategy and plan that speaks to your target customers and sets you apart from the competition

The approach

Working across the whole customer journey

If you want to grow your business you need to attract the right customers AND create advocates and repeat purchasers.

Your business doesn’t operate in isolation. Your customers have other options, so you need to ensure you stand out for all the right reasons.

The approach I take considers the whole journey a customer goes on with you – from how they discover your brand all the way through to creating loyalty.

The process


The initial phase to understand your business, the market and gain insight into your clients, including a short questionnaire and a workshop.


Audit and review of your existing marketing strategy, content and processes to identify opportunities and priority areas.


Marketing strategy creation/update and action plans for the year ahead to give you clarity and direction.

What's covered

You’ll receive an updated strategy with clear actions, plus a session to go through the details and get answers to your questions.

I’ll focus on your priorities but the action plan will typically include:

  • Your brand – how you’ll stand out and be recognised
  • Your website and digital footprint
  • Marketing initiatives and channels, including social media
  • Driving inbound leads
  • Creating an outstanding customer experience

Plus, if you need help with execution I can offer support or provide you with recommendations for specialist areas from a host of amazing freelancers and connections.

What else you should know

  • The process usually takes 4-5 weeks
  • Pricing is based on exact requirements but starts from £2,500
  • You’ll need to answer a short questionnaire and join a kick off video call to get started

Looking for a DIY approach?

If you’re after some advice and want to get stuck in yourself my Power 2 Hours could be just what you need. 

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